AARON KLEIBER

Grown @%$ dad.

Comedian Aaron Kleiber has toured throughout the country with top comics like Bob Saget and Harland Williams. But when it came time for Aaron to shoot his upcoming live comedy special, there was only one place that felt right – his hometown of Pittsburgh.

CHALLENGE

From open mics to hosting weekly comedy events, Pittsburghers get the chance to see him perform live almost every week. Which means that those same comedy fans were less likely to pay a premium price to see a performer that they usually saw for free.

SOLUTION

We developed a plan to tell the story of a national comic making it big without leaving his hometown.

RESULTS

15 media placements
Reached an estimated 5.4 million people
Special now available on Amazon Prime Video
Aaron has become a weekly co-host on TWO of the local morning shows we placed him on for the first time